Why Video Content

Video content is no longer a luxury business item, it is now an essential tool for driving sales.

 

There are multiple benefits to using quality video content to reach your target audience and inform or educate your market using and entertaining format. And visual content is fast becoming recognized a necessary tool for both corporations and small business seeking to raise their online profile and build their customer base.

 

At Apollo Films we believe there are five key benefits to using video content

Improve User Engagement

Improve User Engagement

Through the power of story-telling, promotional video content has been shown to improve user engagement and click through rates, which means more traffic at your website.

 

By creating video content that captures the spirit of your business, video offers the chance to highlight the benefits of your product or services and appeal to viewers in a way text advertising will never.

Build Audience Trust

Build Audience Trust

Video content gives business the unique opportunity to create trust and build confidence with their market.

 

With testimonials and explainer videos, a brand can generate critical goodwill and form an authentic emotional connection with viewers.

Increase Your SEO Ranking

Increase Your SEO Ranking

Video content has been proven to enhance search engine optimization and dramatically improve a website’s page ranking.

 

Embedding video content in your website, and ensuring that visual content is optimized for search engines with keyword rich titles guarantees Google indexes your web video, and more people view it, therefore expanding your market potential.

Affordable Marketing Solutions

Affordable Marketing Solutions

Video production rates are now more competitive than ever.

 

While decrease in the cost of technology have occurred, the high quality of film video content produced is fantastic.

 

What does this mean for you? Even small business can afford to produce attention-grabbing promotional video and branded video content.

Invest in Social Media

Invest in Social Media

Accessibility to video has thoroughly permeated the internet.

 

YouTube is the second largest search engine in the world, second to Google, and posting video content on these platforms improve your business’s website search engine ranking.

 

However, video content is no longer just for You Tube. Social media such as Facebook and Instagram now permit video content in feeds. This means that creating web video content offers multiple audiences.

.

Use Apollo Films to maximize your video content strategy.

 

With Apollo Films you can create compelling video content within your business’s budget.

 

Our team of filmmakers are experts in all areas of video and film production and happy to assist in developing eye-catching content tailored for your audience.

 

Plus with our competitive pricing and focus on achieving results for your business, your investment in video content will mean your business is poised to generate sales and encourage interest in your product or service, while simultaneously expanding your audience.

 

To find out about how your business can profit from professional video content, contact Apollo Films today.